Mamaearth Parent Appoints New CBO

Honasa Consumer Ltd, the parent company of Mamaearth, The Derma Co., Aqualogica, and BBlunt, has appointed Yatish Bhargava as its new Chief Business Officer (CBO). His appointment took effect on June 17, 2025.

Honasa made this move to strengthen its omnichannel strategy and drive the next growth phase. Bhargava joins the senior management team as a designated senior management personnel.

A Leader with Strong Consumer Insight

Bhargava brings 17+ years of experience in P&L leadership and digital-first consumer businesses. He previously worked at Flipkart and Hindustan Unilever, where he led category growth and retail transformation.He holds an MBA from IIM Lucknow.

Clear Focus on Growth and Scale

Bhargava will oversee operations across brands and sales channels. He will focus on category leadership, channel expansion, and consumer-centric growth.

His responsibilities include:

  • Scaling operations in general trade, modern retail, and e-commerce

  • Leading business strategy and innovation pipeline

  • Aligning offerings with evolving consumer needs

Strengthening Omnichannel and D2C Strategy

Honasa, which went public in 2023, has built a strong house of brands for ingredient-led and eco-conscious products. With Bhargava on board, the company will boost its data-led decisions across retail and D2C platforms.

Governance and Transparency

Honasa clarified that Bhargava has no familial ties with any board members. The company disclosed this in line with SEBI regulations.

About Honasa:
Mamaearth’s parent company – Honasa Consumer is a leading D2C company focused on clean, sustainable beauty products. Its brands serve millions of Indian consumers across digital and offline channels. For more such daily updates on startup markets reach out to FounderLabs.

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